CLIENTS FEATURED IN
02.
01.
The Basics
Perfect if you're just starting out and want something clean, cohesive and professional to launch with. Think Instagram, first impressions, getting your business looking put-together from day one. The perfect foundation - and when you're ready to go deeper, we'll be here.
what's included
1. Primary Logo - Your main logo - the signature design that represents your business everywhere.
2. Brand Colour & Font
3. 2 Brand Visualisation Mockups - Real-life previews showing how your brand would look on things like packaging, business cards and your storefront"
4. Final Logo Files – PNG (Transparent Background), JPG, PDF & Vector Files
Want to customise this further? Add ons available eg. packaging, business cards, extra pages etc.
02.
Full Brand Identity
For the founder who's outgrown their DIY brand, or the one starting fresh and determined to do it right the first time. This is the complete visual system so your brand looks as great as your work already is - and people take you seriously the moment they land on your page. Plus your Brand Compass, so you know exactly who you're speaking to and how to show up.
what's included
1. Brand Clarity Snapshot - A personalised mini strategy document covering:
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Who your ideal client is
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Your tone of voice across platforms
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How to position yourself to attract premium clients
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What type of content attracts your ideal client
2. Primary Logo - Your main logo - the signature design that represents your business everywhere.
3. Submark Logo - eg. Chanel's iconic CC or Louis Vuittons LV.
4. Secondary Logo - A versatile combination of your primary logo and submark - for spaces where your full logo doesn't fit.
5. 1 Add-On of Your Choice: eg. Card Design, Label Design, Packaging Design, Acuity/Booking Page etc.
6. Brand Guidelines Presentation - A presentation that shows you exactly how to use your brand consistently so it always looks professional.
7. Brand Typography Suite - The exact fonts chosen for your brand so everything you write looks consistent.
8. Brand Colour Palette with Multiple Shades - Your signature brand colours with exact codes so you always use the right shades everywhere.
9. 1 Editable Social Media Template - A ready-made Instagram story template you can edit yourself for your content.
10. 4 Brand Visualisation Mockups - Real-life previews showing how your brand would look on things like packaging, business cards and your storefront.
11. Brand Pattern - A repeatable design made from your logo, used as a background or texture - like on tissue paper, story covers, or packaging etc.
12. Final Logo Files - PNG (Transparent Background), JPG, PDF & Vector Files.
Want to customise this further? Add ons available eg. packaging, business cards, extra pages etc.
02.
03.
The Brand Blueprint
This is the deepest level of work we offer. We don't just build your brand - we reverse engineer your entire business. Your numbers, your audience, your competitors, your positioning, your systems, your direction. Every layer examined, every gap identified, every decision given a reason. Two dedicated calls, built entirely around you. You leave with a brand, a strategy and a business that finally makes complete sense.
what's included
Everything In The Full Brand Identity Plus:
1. Mandatory Discovery Call: A 30 minute Zoom call before we begin your Brand Blueprint. We'll go through your business, goals, ideal client and vision - so everything we build is tailored specifically to you.
2. Full Brand Audit: A detailed review of your current presence across all platforms
3. SWOT & Competitor Analysis: your strengths, weaknesses, opportunities and threats plus a deep dive into 3-5 competitors so you know exactly how to stand out
4. 3 Detailed Customer Personas: A clear profile of your dream client, who they are, what they need, and what makes them buy
5. Content Direction & Tone Of Voice: what to post, how to show up and how to sound doing it.
4. Business Numbers Review: we review your pricing, profit margins, revenue goals and conversion rates so you know exactly where you stand and what to aim for
5. Systems Recommendations: what to automate in your business so you can work smarter not harder
7. Brand Roadmap (Long-Term & Short-Term): Your direction for the next 6 to 12 months, plus the exact first steps to get moving straight away
8. Bio & Name Optimisation Across All Platforms: Instagram, TikTok, LinkedIn and beyond, rewritten for SEO and to convert visitors into clients
9. Client Red Flags: Who to avoid, so you’re not wasting time and energy on clients who don’t align with your brand or bring out your best work
10. 45-Minute Strategy Call: A dedicated session to walk through everything and answer your questions, recorded for reference
11. 30 Day Check-in Call: 30 minutes, one month after delivery. We review what you've implemented, what's working and what to adjust
12. 90 Day Check-in Call: 30 minutes, three months after delivery. We assess your progress, set new goals and make sure you're moving in the right direction
13. 3 Add-Ons of Your Choice: Choose From: Business Card Design, Label Design, Packaging Design, Acuity/Booking Page Branding etc.
Want to customise this further? Add ons available eg. packaging, business cards, extra pages etc.
